On demand.
Built to scale.
Access senior marketing expertise when you need it, for as long as you need it. No long-term contracts, no lock-in — just agile support that evolves with your business.
A studio model designed for startups.
Traditional agencies are built for large enterprises with big budgets and long timelines. Stefka is built differently. We operate as an extension of your team — bringing senior-level marketing talent exactly when you need it, without the overhead of a full-time hire or the rigidity of a traditional retainer.
Our AI-native approach means we work faster and smarter. You get the speed of modern tooling with the strategic depth of experienced marketers.
Strategy before execution. Always.
Every engagement begins the same way: with the questions that matter most. Before we build a campaign, write a word, or spend a single euro — we make sure the strategic foundation is solid.
Aspirations & Revenue Goals
Where do you want to be in 12–24 months? We anchor every decision to your growth ambition and revenue targets — not activity metrics, but outcomes that matter to the business.
Where to compete?
Not every market, segment, or channel deserves your attention. We define the playing field — the customer segments, geographies, and channels where you have the most to gain.
How to compete?
What makes you the obvious choice? We sharpen your positioning, clarify your competitive advantage, and build a value proposition that resonates deeply with the people you're trying to reach.
What to do?
With strategy set, we translate it into a concrete marketing plan — prioritized initiatives, channel mix, campaign roadmap, and content strategy that compounds brand equity and drives pipeline.
How to scale?
Growth compounds when you build systems, not just campaigns. We establish measurement frameworks, feedback loops, and repeatable playbooks that make each quarter sharper than the last.
Why this works — the strategy science
This framework is grounded in decades of strategic management research. It's the pattern behind companies that consistently outgrow their markets.
Companies with clearly aligned strategy and execution grow revenue twice as fast as peers, according to McKinsey research across 200 global companies.
McKinsey & CompanyOf marketing strategies fail not because the strategy is wrong — but because organizations can't connect strategic decisions to daily execution priorities.
Harvard Business ReviewRevenue growth premium for organizations that explicitly link aspirational goals to specific market and positioning choices, versus those that set broad directional goals.
MIT Sloan Management ReviewOf employees can articulate their company's strategy on any given day — the single biggest reason marketing budgets are wasted on activity that never compounds.
Bain & CompanyOur framework draws on Roger Martin & A.G. Lafley's Playing to Win strategy cascade — adapted for the speed and agility of startups and scale-ups.
From brief to breakthrough.
Every engagement follows a structured approach that connects your business goals to clear, measurable marketing outcomes — then compounds on them over time.
Discovery & Alignment
We start by understanding your business — your goals, challenges, competitive landscape, and what success looks like.
Strategy & Planning
Based on discovery, we develop a clear marketing strategy with prioritized initiatives and a phased roadmap tied to your revenue targets.
Execution & Production
We move into execution with dedicated specialists handling each discipline — produced to a high standard with AI-augmented efficiency.
Measurement & Optimization
We track performance against agreed KPIs and continuously optimize based on real data, not assumptions.
Scale & Evolve
As your business grows, we scale with you — adding disciplines, expanding capacity, and refining strategy.
Flexible ways to work together.
Choose the model that fits your current needs. Scale up or down as your priorities change — no lock-in, ever.
Project-Based
Defined scope, clear deliverables, fixed timeline. Ideal for launches, campaigns, or one-off initiatives where you need a focused team for a specific outcome.
- Fixed scope and budget
- Clear milestones and deadlines
- Dedicated project team
- Full handover on completion
Monthly Retainer
Ongoing support with a set number of hours per month. Flexible scope that adapts to your evolving priorities — rolling 30-day commitments, no long contracts.
- Flexible monthly hours
- Rolling 30-day commitments
- Priority access to the team
- Monthly strategy reviews
Embedded Team
We become part of your team. Dedicated specialists work alongside your people as a seamless extension of your marketing function — with full strategic partnership.
- Dedicated team members
- Integrated workflows and tools
- Daily standups and communication
- Full strategic partnership
What we stand for.
Transparency
No hidden fees, no black-box strategies. You see what we do, how we do it, and why — always.
Ownership
We treat your goals as our own. No passing the buck — we take responsibility for outcomes, not just deliverables.
Impact over output
We measure success by business results, not deliverable counts. Quality and impact always come first.
Honest counsel
We will tell you what you need to hear, not what you want to hear. Good strategy requires honesty.
Frequently asked questions.
Everything buyers typically want to know before reaching out.
Stefka operates as an embedded extension of your team rather than an external vendor. We bring senior specialists who take full ownership of outcomes — not just deliverables. We are AI-native by design, meaning AI is woven into every stage of our work, from research and strategy to production and reporting. We work exclusively with mission-driven startups and scale-ups, so there is no cultural mismatch. And there are no account managers or unnecessary layers: you work directly with the people doing the work.
Most engagements start with a strategy sprint — a focused discovery and planning phase that gives us a clear picture of your goals, positioning, and market gaps. From there, we move into execution: a flexible mix of monthly retainer work and project-based deliverables. We assemble the right specialist team for each phase and adapt as your priorities evolve. Think of it as an in-house marketing team that scales with you.
Pricing depends on scope, team composition, and the level of ongoing support you need. Project-based work typically starts from €5,000, and monthly retainers range from €4,000 to €15,000 depending on the disciplines involved. Every euro goes toward senior execution — no account management fees, no overhead. We offer transparent pricing with clear scope boundaries. Reach out for a tailored proposal.
We typically work with early-stage startups through growth-stage scale-ups — companies that have product-market fit and need senior marketing capability without the overhead of a full in-house team. Most of our clients are between Series A and Series C, though we also partner with ambitious bootstrapped companies. If you are building something meaningful and need marketing that compounds, you are likely a good fit.
Once we have alignment on scope and objectives, we can typically begin within one to two weeks. The first step is a short discovery call to understand your situation and decide if we are the right fit for each other. If you have a specific launch deadline, let us know upfront and we will design the engagement around it. We move at startup speed.
We use AI across the full marketing stack. For strategy and content: Claude and GPT-4. For SEO and GEO intelligence: Perplexity and custom research agents. For creative ideation and visual concepting: Midjourney and Runway. For automation, reporting, and campaign optimisation: custom agentic workflows built around your stack. We are tool-agnostic and continuously evaluate what gives our clients the sharpest edge. The tools serve the strategy — never the other way around.
Ready to start working together?
No long-term lock-in. No rigid retainers. Just a conversation about how we can help your business grow.